Category Archives: Best Practices

The Complete Guide to Creating a Third Party Fundraising Program.
Part 1: What’s in it for us?

So what’s a third party fundraising program? It’s a way to raise substantial donations through events, but without having to host those events yourself. Yeah, we know it sounds too good to be true: All the benefits of donations from … Continue reading

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7 steps to an email campaign that motivates your participants to raise more.

In every event, there are participants who register but never raise a penny. Somewhere between the point of enthusiastically signing up and the event itself, something went wrong. So how can you fix it? A focused, well-planned email campaign can … Continue reading

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How to attract Senior participants, the fastest growing online supporter group.

When it comes to peer-to-peer fundraising, many organizations flat out ignore Seniors as participants. The thinking is that many of them can’t participate in signature events like runs or even walks. While that may have some truth to it, your … Continue reading

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6 ways Team ASPCA made it easier to fundraise 118% more.

This is the fifth and last in our series of posts on how successful non-profits fundraised more in 2012. Team ASPCA is national endurance training and fundraising program. It’s grown quickly since 2010 when they launched at the New York … Continue reading

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12 ways to engage Millennials to raise $10 million a year for your cause.

This is the fourth in our series of posts on how successful non-profits fundraised more in 2012. To view the whole series, start with post one. Engaging millennials has proved frustrating for many non-profits. But Children’s Miracle Network Hospitals has … Continue reading

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6 things that helped AFSP add 32 walks in 2012.

This is the third in our series of posts on how successful non-profits fundraised more in 2012. Start with Part 1 for an overview of the series. While the economy continues to lag, many causes have sounded a retreat. In … Continue reading

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6 ways Climate Ride takes experiential to the extreme and raises more.

This is the second post in our series “What Successful Causes Did in 2012 to Raise More.” Check out the first post. Climate Ride is a young charity, having only been around for five years. But in that short time … Continue reading

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What successful causes did in 2012 to raise more. (A 5-part series)

For many non-profits, 2012 was a tough year. Fundraising programs were faced with lagging donations, and consequently they’ll be running on fewer resources in 2013. Quite a few are seriously rethinking their fundraising initiatives going into 2013 in a still-sluggish … Continue reading

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3 vital actions to take now before Canada’s Anti-Spam Law hits.

Whether they’ve planned it or not — non-profits are now discovering they’re international causes. And despite the ease in which communications and donations move across borders, laws governing email are about to dramatically change. Last month the tough, new Canadian Anti-Spam … Continue reading

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Personal Campaigns raise dollars before year’s end.

Last week we sent out a holiday email to our DonorDrive customers on how to use Personal Campaigns. This feature lets your supporters create their own year-end fundraisers based around their holiday activities. If your fundraising software supports third-party campaigns, … Continue reading

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